LAS VEGAS, NEVADA - APRIL 14: Jed Harmsen, VP & GM, Cinema & Group Entertainment, Dolby Laboratories, speaks during the CinemaCon 2026 - The State of the Industry and NEON Presentation at The Dolby Colosseum at Caesars Palace during CinemaCon, the official convention of Cinema United, on April 14, 2026, in Las Vegas, Nevada. (Photo by David Becker/Getty Images for CinemaCon)