CHIPPING NORTON, ENGLAND - NOVEMBER 19: Kenneth Cukier speak onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Jordan Peck/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Kenneth Cukier and Azeem Azhar speak onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Kate Green/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Azeem Azhar speaks onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Jordan Peck/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Imran Amed, Founder & CEO, The Business of Fashion speaks onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Jordan Peck/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Sophie Soar, Gianni Serazzi and Fabrizio Cardinali speak onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Vittorio Zunino Celotto/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Sophie Soar, Gianni Serazzi and Fabrizio Cardinali speak onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Vittorio Zunino Celotto/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Gianni Serazzi speaks onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Vittorio Zunino Celotto/Getty Images for Business of Fashion)

CHIPPING NORTON, ENGLAND - NOVEMBER 19: Sophie Soar, Gianni Serazzi and Fabrizio Cardinali speak onstage during Session 3: TECHNOLOGY AND INNOVATION at The Business of Fashion Presents VOICES 2025 - Day 2 at Soho Farmhouse on November 19, 2025 in Chipping Norton, England. (Photo by Kate Green/Getty Images for Business of Fashion)